Job Description

Crawford, Murphy & Tilly is seeking a Digital Marketing Specialist to join the Marketing & Communications team in Indianapolis, IN or St. Louis, MO office. This is not a remote position.

We are a fast-growing firm with 500+ employees across 25 offices in 10 states serving clients through our four primary business groups:

• Aviation
• Surface Transportation
• Water Resources
• Building & Site Services

As a Digital Marketing Specialist , you will lead the firm’s digital marketing efforts on our website and our social media channels and provide strategic insights and recommendations on performance. Your contributions will inform and engage our external and internal audiences, promote the positive impact of CMT’s infrastructure professionals and projects across the country, and amplify the CMT employee experience. Your success will support our purpose as infrastructure leaders who elevate the quality of life in the communities we serve, while advancing your professional growth and career journey.

What you will do:

With support, coaching, and direction from CMT’s Marketing & Communication Manager and technical leaders, you will serve the firm in the following capacities:

• Develop fluency in CMT’s business and brand
• Develop, manage, and execute digital content strategies
  • Build strategic cross-channel campaigns for external (website, social media, etc.) and internal audiences
  • Manage the firm’s editorial content calendar
  • Review all website and social media copy/graphics
  • Work collaboratively with internal stakeholders and the Marketing & Communications team for content development and execution
• Measure, analyze, and report digital marketing performance and apply industry best practices
  • Analyze and report on KPIs
  • Evaluate ROI of efforts
  • Make recommendations for cross-channel optimization
  • Identify and implement trends/technologies to help us work smarter
• Manage photography and videography
  • Support consistent and routine collection of digital assets
  • Organize existing and new assets using a digital asset management system
• Build and maintain cooperative and trusting relationships with Marketing & Communications teammates and technical staff
• Submit quality work for review and approval in a timely manner
• Train and mentor team members
• Uphold marketing standards and brand usage guidelines
• Align with and embrace CMT's mission and core values
• Perform other duties as assigned that are deemed necessary or desirable by CMT

Here is what you’ll need:

• Bachelor’s degree in marketing, communication, or related field.
• 5 years' experience in managing digital marketing efforts
• Portfolio link/additional resources attachments of work samples (required)
• Demonstrated ability to develop strategies, campaigns, and content for digital channels; portfolio of strategy/planning materials and/or content deliverables required upon application [public sector, professional services, creative agency, or engineering/architecture/consulting setting(s) preferred]
• Experience managing a website’s content management system (e.g. WordPress) and search engine optimization
• Experience managing a social media content management system (e.g. Sprout Social, Hootsuite, Buffer, etc.)
• Experience managing an organization’s photography and videography assets using a digital asset management system (OpenAsset preferred)
• Experience with email distribution platforms (e.g. Constant Contact)
• Proficient understanding of A/E/C industry terminology and procedures
• Proficient with Microsoft Office Suite, Adobe Creative Suite, and digital marketing platforms (Google Analytics 4, Google Tag Manager, Sprout Social)
• Strong verbal and written communication skills
• Strong interpersonal and active listening skills
• Strong attention to detail and thoroughness in completing tasks
• Strong organizational skills and ability to manage deadlines and multiple concurrent tasks (Monday.com experience preferred)
• Strong copywriting and editing skills
• Proficient ability to apply creativity to develop engaging content and improve processes
• Strong problem-solving and critical-thinking skills, with aptitude for identifying issues, evaluating options, and implementing solutions
• Demonstrated responsiveness, professionalism, and teamwork

Ideally, you will also have:

• Additional consideration will be given to candidates with demonstrated experience in the engineering, architecture, or consulting industry.

Physical Requirements:

• Physical demands vary depending on the specific nature of assigned projects.
• Office tasks: physical requirements are minimal and include prolonged periods sitting or standing at a desk and working on a computer

Elevating infrastructure, together.

Crawford, Murphy & Tilly (CMT) is a civil infrastructure professional services firm working with clients and their communities to shape the future, together. Our mission is to provide superior infrastructure solutions, responsive to clients’ needs and expectations, while fostering growth and development for employees. Our dedicated team of engineers, planners, scientists, and consultants work together with clients and their communities to plan, advance, deliver, and manage civil infrastructure.

At CMT, we are looking for individuals who come to us with varied perspectives, backgrounds and worldviews.

Benefits at CMT

CMT offers a generous benefits program, focused on four pillars: Health & Wellness, Work + Life Balance, Financial Heath & Retirement, and Career Development. To learn more about the CMT benefit programs, review the information on our website, Careers - CMT Infrastructure Professionals.

The expected compensation range for this position is $73,000 - $83,000 annually. The final agreed-upon compensation is based on numerous factors, including but not limited to individual education, qualifications, prior work experience, and geographic location.

EQUAL OPPORTUNITY EMPLOYMENT (EEO) POLICY
Crawford, Murphy & Tilly (CMT) is an Equal Opportunity Employer and is committed to providing employment opportunities to minorities, females, veterans and disabled individuals, as well as other protected groups.

ACCOMMODATIONS FOR APPLICANTS
Applicants wishing to apply for an open position with CMT who require a reasonable accommodation in order to complete the application process may contact CMT’s Human Resources Department at kallen@cmtengr.com to request assistance. CMT is an Equal Opportunity Employer.

UNSOLICITED APPLICATIONS
CMT does not accept unsolicited resumes or applications. Staffing and recruiting agencies, and individuals being represented by an agency, are not authorized to use this site or to submit applications or resumes, and any such submissions will be considered unsolicited. CMT is not responsible for any fees related to unsolicited resumes/applications.

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